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Sales Marketing: 10 High Impact Ways To Improve Your Customer Service


If you want to last a long time in business and succeed, you must learn how to make your customers happy.

You have to know who are your customers, what they want and keep in touch with them and their needs.

Let me suggest to you 10 ways to succeed in doing this.

1. Stay in contact with customers on a regular basis. Offerthem a free e-zine subscription. Ask customers if theywant to be updated by e-mail when you make changes toyour Web site. After every sale, follow-up with thecustomer to see if they are satisfied with their purchase.

2. Create a customer focus group. Invite ten to twenty ofyour most loyal customers to meet regularly. They will giveyou ideas and input on how to improve your customerservice. You could pay them, take them out to dinner orgive them free products.

3. Make it easy for your customers to navigate on yourweb site. Have a "FAQ" page on your Web site to explainanything that might confuse your customers. Ask them tofill out an electronic survey to find out how make your website more customer friendly.

4. Resolve your customers complaints quickly andsuccessfully. Answer all e-mail and phone calls within anhour. If possible, you the owner of the business, personallytake care of the problem. This will show your customersyou really care about them.

5. Make it easy for your customers to contact you.Offer as many contact methods as possible. Allowcustomers to contact you by e-mail. Hyperlink your e-mailaddress so customers won't have to type it. Offer toll freenumbers for phone and fax contacts.

6. Make sure employees know and use your customerservice policy. Give your employees bonuses or incentivesto practice excellent customer service. Tell employees tobe flexible with each individual customer, each one hasdifferent concerns, needs and wants.

7. Give your customers more than they expect. Send thankyou gifts to lifetime customers. E-mail them online greetingcards on holidays or birthdays. Award bonuses to yourcustomers who make a big purchase.

8. Always be polite to your customers. Use the wordsyour welcome, please, and thank you. Be polite to yourcustomers even if they are being irate with you. Alwaysapologize to your customers should you make a mistake.Admit your mistakes quickly and make it up to them in abig way.

9. Reward customers a point for every one dollar theyspend. Let's say customers can get a free computer for 300points. That means customers will spend $300 dollars onyour products and services to get enough points to get thefree computer.

10. Build strong relationships with your customers. Invitethem to company meetings, luncheons, workshops orseminars. Create special events for your customers likeparties, barbecue's, dances etc. This will make them feelimportant when you include them in regular businessoperations and special events.

Warmly,

I-key Benney, CEO

I-key, a Millionaire CEO from New York City is the creator of "Mscsrrr: Millionaire Secret Cash System", home based business, online investment opportunity (http://www.mscsrrr.com) which has helped thousands of ordinary people from all over the world to attain financial security and shining success during the past 2 yrs.

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MORE RESOURCES:

Customer Service - Google News

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Letter: 'Customer service' often lacking service part - The Ledger


The Ledger

Letter: 'Customer service' often lacking service part
The Ledger
We as consumers rely more and more on customer service. I've come to realize how much “service” is actually lacking in businesses these days. Customers can either make or break a business depending on their satisfaction. People rely on a service that ...

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Travel Network Group recognised for customer service 'excellence' - TTG


TTG

Travel Network Group recognised for customer service 'excellence'
TTG
Speaking at the consortium's annual overseas conference in Monaco, Jo Causon, chief executive of the Institute of Customer Service awarded TTNG the organisation's ServiceMark, a recognition “of achievement in customer service, and a company's ...
Travel Network Group honoured for 'excellence' by Institute of Customer Service Travel Weekly UK

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The Bot Revolution Can Save Your Customer Service, Says Tony Jamous, President Of Nexmo - Forbes


The Bot Revolution Can Save Your Customer Service, Says Tony Jamous, President Of Nexmo
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Chatbots and other AI-powered virtual agents have changed the structure of customer service considerably. But, this is just the beginning. Chatbots are evolving with APIs, being given access to deep learning and popping up in spaces that we never ...

Thanks A Latte: How To Fix A Customer Service Failure, Per Starbucks, Marriott And Me - Forbes


Forbes

Thanks A Latte: How To Fix A Customer Service Failure, Per Starbucks, Marriott And Me
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Every company needs a customer service recovery framework, a sequence of best practices for interacting with, and turning around, upset customers. Settling on such a framework and then providing customer service recovery training in order to achieve ...

Spirit Airlines turns to Disney to improve its customer service - Los Angeles Times


Los Angeles Times

Spirit Airlines turns to Disney to improve its customer service
Los Angeles Times
The Disney Institute is a Florida-based company that offers business courses to improve leadership, employee culture and customer service. On the institute's website, the company cites its work with Haagen-Dazs International, the National Football ...

Exceptional Customer Service And Low Cost Are Not Mutually Exclusive -- Here's How To Achieve Both - Forbes


Forbes

Exceptional Customer Service And Low Cost Are Not Mutually Exclusive -- Here's How To Achieve Both
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Singapore Airlines (SIA) cabin crew undergo some of the most rigorous service training in the industry, instilling a business culture that is exceptionally customer-centric. As a result, it is regularly voted one of the best airlines in the world. Yet ...

These Two Customer Service Formulas Can Improve Employee Performance By 100% - Forbes


Forbes

These Two Customer Service Formulas Can Improve Employee Performance By 100%
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Even the most engaged, best-intentioned employees (and their managers) can benefit from knowing a couple essential expert formulas that will improve their customer service performance day in and day out. Today I'll share two rules of thumb how to ...

Seven Customer Service Practices That Will Help You Win Over Clients - Forbes


Forbes

Seven Customer Service Practices That Will Help You Win Over Clients
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Back in the mid-90s when Amazon was first starting, I felt that Amazon gave me the best customer service and best customer experience. Instead of jumping around different websites, I had everything in one portal. In Amazon I found a company that gave ...

Why is Customer Service in Asia so Terrible? - Forbes - Forbes


Why is Customer Service in Asia so Terrible? - Forbes
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Asia's service sector is booming. This article takes a closer look at how this lucrative sector is developing. Don't miss out on the investment opportunities that are ...

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