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Customer Service - A Lost Art?


Is customer service a lost art? Before you answer that question, take a moment and think about the last few times you have gone shopping or out to dinner. Okay, now that you have really thought about it, is your answer any different? Why is it that when we actually DO receive excellent customer service that it makes such an impression on us that we usually choose to go back? Why - because the occurrences are so few and far between!!!

As a home business owner, it is imperative to my business that customer service is ALWAYS a top priority. Remember the saying: "If you don't take care of your customer, somebody else will". I'm sure you have read or heard it somewhere before.....and how true it is.

Here are a few ways to improve customer service at your business:

  • SMILE - Sounds too simple, right? As a customer, would you prefer to be serviced by a smiling face, or a scowl that would befit a guard dog?

  • LISTEN - Always be slow to speak and quick to listen. Let customers express themselves without you trying to do it for them. Nobody likes being interrupted.

  • DON'T BE TOO PUSHY - Yeah, I know - the bottom line is sales, right?
    There is a fine line between suggesting products/services and pushing them down a customer's throat. If you are too pushy, your customer will probably walk away and take their business elsewhere.

  • PHONE ETTIQUETTE - Whether you are answering or initiating a call, always remember who the customer is. Be polite. Try "Yes sir/ma'am" instead of "yeah" and "nope". If you don't have an answer for your customer - offer to do some research to find what they are inquiring about.

  • THANK YOU - ALWAYS thank your customers. Even if you could not help them or they decided not to purchase from you. Leave them with a positive impression of your business before they leave.

  • TRAINING - Train your employees. Don't let an untrained employee ruin your track record of excellent customer service. Train your employees on-the-job for as long as necessary to teach them good customer service.

  • "And as ye would that men should do to you, do ye also to them likewise"
    Luke 6:31

    In conclusion: Customer service may be THE most important aspect of your business plan. I know of many people who are willing to pay a little more for a product or service in order receive excellent customer care. Price, advertising, and location are all vital to a business---- but whatever you do, don't overlook the all-important "Good Customer Service".

    ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
    Craig Binkley - husband, father and
    home business owner assisting in the
    restoration of the "traditional" family
    through home business ownership.
    http://www.bornagainbargains.com
    ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~


    MORE RESOURCES:

    Customer Service - Google News

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    StandardAero Launches Customer Service Portal - Aviation International News


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    Purdue-based company developing software to improve customer service receives $750000 grant - Purdue News Service (press release)


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    Thanks A Latte: How To Fix A Customer Service Failure, Per Starbucks, Marriott And Me - Forbes


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    Five Ways to Get (And Give) Good Customer Service This Holiday Season - Forbes


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    Stories of poor customer service are legendary; especially at this time of year. It seems every company and every customer has a tale of woe. There's the clerk who doesn't know/doesn't care; the voice mail system with endless hoops to jump through to ...

    Spirit Airlines turns to Disney to improve its customer service - Los Angeles Times


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    The Disney Institute is a Florida-based company that offers business courses to improve leadership, employee culture and customer service. On the institute's website, the company cites its work with Haagen-Dazs International, the National Football ...

    These Two Customer Service Formulas Can Improve Employee Performance By 100% - Forbes


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    Even the most engaged, best-intentioned employees (and their managers) can benefit from knowing a couple essential expert formulas that will improve their customer service performance day in and day out. Today I'll share two rules of thumb how to ...

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