|Customer Service Information||
Let us create a 3d Digital eBook for you! DigyCat.com
Develop Loyal Customers for a Lifetime - part 1 (1 - 10)
Traditional marketing strategies encourage business owners to continually grow their businesses by adding new customers. In today's competitive world of business, it is more important than ever to aim for more transactions with existing customers by using the power of customer follow-up and attention to good service.
These first ten tips will help you in turning your existing customers into walking billboards for your business and loyal customers for a lifetime. While we aren't advocating that you do all of them, choosing your favorite five and making sure they become a part of your marketing efforts will pay off handsomely.
1. Call your clients every Monday morning just to say "Good Morning," and to check in on how things are going. This extra ounce of attention will keep you forefront in the minds of your clients, and they will greatly appreciate your extended care and concern.
2. Keep a list of birthdays, special days of celebration, and upcoming special events in the life of your clients and their families. On these special days, send a card or small gift to let your clients know you are thinking of them. On the same note, keep a detailed list of hobbies, interests, favorite foods, preferred music, and the like. As you travel or are out and about, and you see a small token which you know your client would appreciate, buy the item, and ship it with a note that says "I thought of you when I saw this! Enjoy!" One of the most desirable "client perks" is tickets to a favorite sporting event or concert. Many companies purchase packages of sporting event tickets strictly for the purpose of entertaining champion clients and for building a long lasting relationship with the individual.
3. Be "Newsy" and a Trend Setter. One of the best ways to develop loyal clients is to become a trendsetter, continue your own education and training, and to become a forward thinker. By attending training events and reading cutting edge magazines such as Dwell, Futurist Magazine, FAST Company, Gourmet, Architectural Digest, and even Cosmopolitan Magazine, you will be able to follow trends which are current, allowing your clients to receive the newest and best information available on a variety of topics from business to fashion to design to travel to new foods on the market.
4. Attend conferences for your clients. For clients who are too busy to attend a conference, you can offer to attend a conference in their place. The best approach is to choose a conference that will benefit both you and your clients, and you pick up the tab (you will be able to deduct your cost as a business expense, so keep records and receipts for all expenses). While attending the event, collect a "goody bag" for each of your clients, that will include samples from the conference exhibit and any written materials, which you feel may be of benefit to your clients. When you return from the event, host a one-hour conference call or teleclass to update your clients on the latest/greatest in their industry.
5. Feature your clients or referral partners on your website or in your newsletter as your honored man or woman of the month/week. Contact your clients or people you often refer others to one month prior to publication, and invite them to be interviewed as your "guest expert" for the month/week. Record the interview, transcribe the interview, and post the recorded interview and transcription, along the client's photograph, biography, and contact information on your website or in your newsletter. The enhanced visibility will speak volumes to your clients about your support for their lives, and will show others that you are committed to the personal and professional improvement of others.
6. Invite your clients for a "sneak peek" to test a new product, service, or teleclass before the general public is invited to participate. Make this "sneak peek" unforgettable. If you are offering the preview in a live setting, provide wonderful food and drink. If this is an online event, teleclass, or virtual offering, make the sneak preview say "WOW" with fabulous graphics, distinct digital audios or videos, a dynamic power point presentation, and a copy of a 15-20 page document which will add value to the life of your clients.
7. One day each week, send your clients a special quote or a brief story of inspiration. A wonderful online free resource for quotes and stories of inspiration can be obtained through the www.cybernation.com. Cyber Nation is one of the largest online quote libraries celebrating the famous words of men and women from history, both past and present.
8. Adopt the philosophy of Fed-Ex. Do you know what Fed Ex says? "When it's a matter of hours, it's a matter for FedEx. We can pick up and deliver door-to-door 24/7/365 including weekends and holidays and give you immediate confirmation. Just pick a service and pick up the phone." Quick service, 24/7/365 is the number one reason that the majority of consumers in the United States choose Fed Ex over other parcel delivery companies. As a coach, you will develop loyal customers by being highly responsive and by delivering answers with lightning speed. When your customers expect a response, they usually expect it within 24 hours, so give them what they want, and you will develop a long list of "raving fans."
9. Be highly accessible. Provide your clients with multiple ways to contact you, including e-mail, fax, mobile phone, business phone, and home phone. If you travel, contact your clients in advance to let them know you will be away from the office for a few days and let them know how they can reach you in the event of an emergency. Simply letting your clients know that you are always available is very reassuring and will send the client the message that you care enough to be there for them at any time.
10. Open a private page on your website "For Clients Only." This special page on your website will be a private area which will include valuable resources not made available to the public at large. This page may include a free e-book, free audio course, free articles authored by you, or a growing list of resources you make available at no charge to those men and women who do business with you. The key to a successful private resource page is to continually update the page, adding new resources that are fresh and "cutting edge."
© Copyright 2004 by Alicia Smith and Bea Fields
Alicia Smith is a Coach and Trainer whose specialty is helping coaches to Make Money Now. This article is derived from just one of the 90 lessons contained in her e-course, 90-Day Marketing Marathon. To learn more about that course and her other products and services, please visit the following sites. (You also can email her at firstname.lastname@example.org.) http://www.90DayMarketingMarathon.comhttp://www.discninja.comhttp://www.InternetAssessments.com
Customer Service - Google News
This RSS feed URL is deprecated, please update. New URLs can be found in the footers at https://news.google.com/news
How To Build Stellar Client Relationships
Your opportunity to build a stellar client relationship starts with managing the gap between your perception of how things are going and your client's.Begin the process here .
What Every Manager Should Know About How to Prevent Customer Service Conflicts
There are five techniques that have been proven to be effective in resolving, minimizing, and preventing conflicts. And by conflicts I am referring to any of the following that may take place between two or more people: misunderstanding, miscommunications, arguments, disagreements, mixed messages, fighting, etc.
Should I Have My Company Mystery Shopped?
I wish I had a nickel for every time someone said to me, "Oh, you do Mystery Shopping; I always wanted to do that!" I think most people do find the thought of posing as a customer and reporting back on how they were treated, rather intriguing. But there is a lot more to it that skulking around in a trench coat and spy glass!I believe most companies have taken the plunge and decided that it really is important to conduct frequent "mystery or secret shops" of their businesses.
Handling Customer Complaints
Even the best business will receive an occasional customer complaint. Knowing how to resolve these complaints will help you gain loyal customers who will then refer others to your business.
4 Myths about Customer Value
The purpose of business is to create and retain a customer.Much has been written about customer orientation, customer relationship management (CRM), Customer Lifetime Value (CLV) metrics, Customer Centric organization models, customer retention, customer care-add any high sounding word with -customer- preceding or succeeding that word and you have a new model, a new theory.
How CRM Software Works -- Creating Customer Satisfaction with a Click
When people ask, "What is CRM?" the literal answer is, "Customer Relationship Management," but that doesn't really convey much in terms of what all CRM does for a business. This CRM definition is too narrow to really explain everything the system does if it is working to its fullest potential and is user-friendly enough to expand and grow as a customer-client relationship changes and grows.
It Is All About Customer Service!
In this day of terrible customer service, it should come as no surprise that serving your customers, also known as visitors to your web site, must be a top priority. Forget about return on your investment, how your site looks, keywords, meta tags, and the like.
Doors by Catering to Your Clients
Clients? they are the most important influence in the success of any business. It is vital to keep them satisfied and happy.
All of the World of Business Is a Stage
One of the basics of acting taught to me in grade school was the important principle of "staying in character." Staying in character means holding the image and personality of the character you are assigned to portray without letting your own personality leak through.
Can Three Words In Websters Dictionary Be The Key To Customer Loyalty?
Are you concerned about customer loyalty? Are your customers so loyal that they will stick with you through hell and high water? And if not, you really need to question how you can create a customer relationship that's so gluey, that you never go bluey in the face. Funnily you don't have to go far.
Losing Angry Customers
This article offers five ways to help you deal with angry customers. While the goal of all businesses is to have only happy customers, we also have to be realistic and realize sometimes we are going to anger a customer.
The Added Value - Is YOU!
If there was a restaurant in your town that was physically attractive and clean, had a pleasant variety of entrťes on the menu, served food that was prepared in an attractive manner, and the service was outstanding--the maitre'd greeted you by name, remembered which was your favorite table, stopped by later to inquire about your needs and satisfaction, the waiters and waitresses bent over backwards to make your dinner a pleasurable experience and always treated you as if you were their most important patron--would you be willing to pay a little more than other restaurants charged?Many of us will pay a more to obtain better treatment. Why? Today, outstanding customer service has become the exception rather than the rule.
Who Says the Customer is Always Right?
We all know the old adage, "The Customer is Always Right." If you are an online business owner or offline for that matter, you are on both sides of the subject almost everyday.
Customer Satisfaction Is Your Business
Regardless of what business you are in - you are really in the business of satisfying customers. The degree of customer satisfaction you deliver determines the level of long-term success you will achieve in business.
The Nine Principles of Customer Service for the Travel Industry©
If you want to learn how to get your clients to do your selling for you through excpetional customer service, read on. Learn customer service secrets from tourism professionals, apply them to your business and prosper.
Moments That Matter
Many years ago, I was a first year apprentice assigned the task of pressure washing a set of condensing coils on the roof of a grocery store on Capital Hill in Seattle, an upscale part of town.It was a 90-degree day, in late August.
Listening: The Foundation of Communication
Listening is the #1 communication skill for leadership, selling, customer service, and even romance! The problem is, most of us don't listen very well. We're not trained to listen and we don't even realize that listening is a skill.
Making Your Contacts Work For You
The best way to explain this concept is to tell you a story. While calling for lease purchasing property, I spoke with an older widowed woman.
Astonish your Customers With These Customer Service Tips
Customer service today is getting worse. Win customers overand you build your business for life.
E-Business's Best Friend: eCRM
From Ebay to the smallest home-operated start-up, e-businesses of all sizes struggle to accurately answer a common question: who are my customers? If you can't answer that question, chances are you're also in the dark about the following questions. What customer demand trends can I expect in the future? How can I improve customer retention? What can I do to build long-term relationships of trust with customers? Knowing the answer to these questions can mean the difference between long-term growth and profitability and crashing and burning.
AusTrade Domain Is For Sale - $15,000 For Enquiries eMail Us
© www.AusTrade.biz - 2012